01
Up to 2,000 verified leads / month
Business discovery across cities, niches, and specialties. Runs in your name, on your queries.
Founding members · 5 spots
Private beta · invite only
Decision-maker discovery,
without the dirty list tax.
Leadry finds businesses that match your ICP, identifies the people who decide, verifies the data, and scores each lead 0–100 with logic you can audit. Built by an operator, for operators.
- Hand-held onboarding from the founder
- Direct line for requests & feedback
- Founding pricing locked, forever
Review queue
Campaigns
Sources
Exports
DomainDecision-makerEmailPhoneScoreStatus
midtownphysio.com
Mark SullivanOwner
info@midtownphysio.com
+1 (212) ···· 4421
92
verified
brooklynsportspt.com
Lauren VasquezPractice Mgr
front@brooklynsportspt.com
+1 (718) ···· 8814
87
verified
uppereastrehab.com
James HollowayDirector
info@uppereastrehab.com
+1 (212) ···· 0091
81
verified
westsidemovement.com
Rachel DevlinCo-owner
rachel@westsidemovement.com
—
61
partial
tribecaphysio.com
Patrick NguyenOwner
info@tribecaphysio.com
+1 (212) ···· 5512
74
verified
harlemkineticsnyc.com
——
info@harlemkineticsnyc.com
+1 (212) ···· 7765
48
review
+ 33 more · scroll to load
Sources & integrations
Google Places·
Public web·
MX / SMTP·
Hunter (Aug)·
Snov (Aug)·
Instantly·
Smartlead·
HubSpot (Aug)
What's broken
The list problem is worse than you think.
Three reasons your current stack costs more than the invoice.
The shared pool
Your prospect already got 15 cold emails this week.
Apollo has 270M contacts. Every agency running "physical therapy + New York + 11–50 employees" pulls from the same pool. Your ICP is over-contacted before your message even lands. Leadry discovers leads live from actual business websites — they're not sitting in a database thousands of other users queried yesterday.
Database decay
Stale data doesn't announce itself.
Agency users report 12–15% bounce rates on Apollo exports. Job titles change, businesses close, contacts move on. A record that looked fine nine months ago shows up in your list with no warning — until your email bounces and your sending domain takes the hit.
The real cost
The subscription is the cheap part.
Apollo or Clay needs a separate verification tool ($30–100/mo), manual filtering time, and domain repair after bounces. Most agencies are running three tools to do what should be one pipeline. Verification is built into Leadry — you get a clean, scored list, not raw data you still have to process.
Leadry was built around these three problems. Here's the pipeline that fixes them.
The pipeline
Seven stages. One system. No duct tape.
Each stage is purpose-built. Not a wrapper around someone else's database.
-
01
Discovery
Geo-targeted, niche-aware searches against the Google Places API.
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02
Scraping
Full website fetch: homepage, contact, about, team, and footer pages.
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03
Extraction
Company info, decision-maker names, business emails, phone, address.
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04
Verification
MX records, phone classification, deliverability, reachability.
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05
Scoring
0–100 quality score, weighted by signal strength. No black box.
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06
Review
Approve / reject queue. You stay in the loop on every lead.
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07
Export
CSV ready for Instantly, Smartlead, Lemlist, or your CRM.
Inside the founding plan
What being early actually buys you.
Eight things, listed plainly.
02
Decision-maker identification
Names, business emails, phone numbers, and addresses, pulled from public web sources.
03
Email verification, included
MX checks and deliverability scoring built in. No second tool, no extra spend.
04
Phone classification
Mobile vs landline, so you know what you're dialing before you pick up the phone.
05
0–100 quality scoring
Transparent logic. Every score shows the signals that produced it. Nothing hidden.
06
1:1 onboarding from the founder
Loom or live call, your choice. We set up your first campaign together, not from a help doc.
07
Direct line for requests & feedback
Slack, WhatsApp, or email. What you ask for shapes what gets built next quarter.
08
Founding price, locked forever
$497/mo stays $497/mo, even when public pricing tiers up. Includes future modules.
How it compares
Three ways to do this. One that makes sense.
Manual research wastes hours. Stitched-together stacks waste hours and money.
| Capability | Manual research | Apollo / Clay | Leadry (founding) |
|---|---|---|---|
| Time investment | 10–15 hrs/week | 5–8 hrs/week | Under 1 hr/week |
| Tool cost | $0 | $250–500/mo | $497/mo flat |
| Business discovery | Strong but slow | Weak on niche / local | Strong, fast, geo-aware |
| Decision-maker names | Manual | Yes | Yes |
| Personal email finding | Manual via LinkedIn | Yes (database) | Aug via Hunter / Snov |
| Email verification | Manual | Basic | Deep: MX + reachability |
| Local / niche fit | Strong | Weak | Strong |
| Quality scoring | None | Basic | Transparent (0–100) |
| Direct founder access | N/A | No | Yes (founding members) |
Pricing
One plan. No tiers. Five seats.
You're not picking between feature gates. Founding members get the full system, plus everything that ships in the next twelve weeks at no extra cost.
After 5 seats are filled, the public SaaS launches at $97–397/mo tiered self-serve. Founding members keep their lifetime rate.
Founding member
2 of 5 remaining
$997
setup, one time
+
$497
per month, forever
- Up to 2,000 verified leads per month
- Business discovery: cities, niches, specialties
- Decision-maker name + business contact data
- Email verification (MX + deliverability)
- Phone classification: mobile vs. landline
- 0–100 quality scoring, with transparent logic
- CSV export for Instantly, Smartlead, your CRM
- 1:1 onboarding from the founder (Loom or live)
- Direct line for feature requests & feedback
- Founding price locked for the lifetime of your account
- Personal email enrichment via Hunter (Aug)
I built this for my own outbound, first.
For the last few years I've operated a national medical screening network in the Netherlands and a marketing agency working with B2B and consumer brands. Both run on systems I built myself: discovery pipelines, automation, lead intelligence, scheduling, and customer-facing tools.
Leadry started as an internal tool for our outbound. I needed verified business intelligence at scale, and the existing options didn't cut it. Apollo was weak on local and niche data. Clay required too much setup for what it gave back. ZoomInfo and Cognism price out the operators who actually need them. So I built what I needed.
After a year of running it across my own businesses and a handful of client campaigns, I'm opening it to five people. Not as another lead database. There are enough of those. This is a precise, transparent tool for outbound operators who care about quality over volume.
I'm shipping in public on X and LinkedIn for the next twelve weeks. Founding members get direct access to me, priority on what gets built next, and pricing locked for life.
— Rajiv
Before you apply
The questions I get asked, on a call.
Plain answers. No hype.
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Today, Leadry surfaces business emails (info@, sales@) where they're publicly available, plus decision-maker names and phone numbers. Personal email finding via Hunter and Snov is on the roadmap for August. If your outbound depends primarily on cold personal emails to mid-level contacts, we'll be honest with you on the scoping call about whether Leadry is the right fit today.
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Local business outreach, niche or specialty B2B, cold calling lists, LinkedIn-first outreach, partnership outreach, and direct mail. For these, Leadry's discovery, decision-maker identification, and verification depth is genuinely better than Apollo or Clay. For pure cold-email-to-personal-emails campaigns at SaaS-style scale, Apollo's database depth is a stronger fit today. Our roadmap closes that gap.
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No catch. You're paying to use a product that's still in private beta. You'll hit rough edges; some things won't be built yet. In exchange, you lock pricing forever, shape the roadmap, and get direct access to me. If that tradeoff isn't for you, wait for the public launch.
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Those tools work from static databases. Leadry discovers leads live using Google Places, scrapes the actual website, and extracts contact data in real time. It's slower per lead but significantly better for niche, local, or specialist ICPs that don't appear in the standard B2B databases.
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Yes. Apply below and I'll send you a Loom walkthrough within 48 hours showing the live platform, a real campaign, and the export output. If we're not a fit, no obligation on either side.
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Geo-specific targets with physical locations: medical practices, law firms, dental clinics, physio studios, independent retailers, local agencies. Also works well for niche B2B in regulated sectors. Less suited for enterprise SaaS buyer lists where Apollo already excels.
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Founding members keep their pricing forever. When the public SaaS launches at $97–397/mo self-serve, your $497/mo rate doesn't change. Ever. You also keep direct access to me, even when I'm no longer reachable to everyone.
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Currently, export is CSV (ready for Instantly and Smartlead). HubSpot, Pipedrive, and Zapier are coming in August. Founding members get them first when they ship. Mention your CRM in the application and I'll tell you honestly where it sits in the build order.
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Leadry scrapes publicly available business contact data: emails and phone numbers listed on business websites. This is generally treated as legitimate interest under GDPR for B2B outreach. You're responsible for how you use the data, including honoring opt-outs and complying with local regulations in your jurisdiction.
Roadmap · next 90 days
What ships, in the order it ships.
Founding members get everything as it lands, plus priority on what gets built next.
-
Jun
in dev
Multi-tenant SaaS UI
Web interface replacing the current CLI-first workflow.
-
Aug
queued
Hunter + Snov integration
Personal email enrichment on top of business contact data.
-
Aug
queued
CRM exports
HubSpot, Pipedrive, Zapier: direct push, no more CSV round-trips.
-
Q4
scoped
LinkedIn enrichment
Profile data added on top of business discovery for multi-channel outreach.
Apply
Five seats. Three taken. Two open.
I read every application personally. If we're a fit, I'll send a Loom walkthrough within 48 hours, and we'll go from there.
- No sales rep. Just me.
- 48-hour reply or it's on me.
- Honest "no" if we're not a fit.